Getting to No: The Key to Startup Selling
Early on, we adopted a sales approach where the goal is moving a sale forward or getting a firm “no” as early in the process as possible. This saved us time, taught us valuable lessons about our company and stopped us from making compromises that weren’t in our long-term interest. The key is being persistent, even to the point where it’s awkward and uncomfortable.
The New Enterprise Sales Rep
Enterprise sales are changing. People are busier than ever and they don’t want to take time out of their day to meet with a sales rep in their office. Fact is, they’d rather be at home with their family than getting wined and dined by someone they don’t know. Here's how to adapt.