In 1999, Nick Swinmurn founded to improve the shoe-shopping experience through superior product selection and customer service.

Now a family of companies owned by Amazon, Zappos continues to improve customer shopping experiences for footwear, apparel, handbags, accessories and more.

When we first met
Nick made quite an impression with his personal story of wanting to sell the broadest selection of shoes on the internet because he couldn't find the right pair after the hassle of going from store to store. In 1999, it sounded like the poster child of money losing internet companies. But then he started to describe the fragmented $40B US shoe market, and how $2B was already being sold through mail order. It wasn't hard to believe that the internet would be bigger than mail order. When we needed capital, Sequoia was our first call because we had worked together before at a previous company. It took a while for the partnership to come around, and they passed on Zappos the first couple of times, which just goes to show that they have no problem admitting to being wrong and correcting mistakes.

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The Dentmakers.

Since 1972, we have partnered early and at every stage of growth with the founders of companies that now have an aggregate, public market value of over $3.3 trillion. Meet the companies below.

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