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Attentive

Attentive is a personalized mobile messaging platform for innovative brands.

Senior Product Marketing Manager
New York City, NY, US
Job Description / Skills Required

About Attentive: 

Attentive is a mobile messaging platform changing the way consumers interact with businesses and organizations. The company is one of the fastest growing startups in New York City and recently raised a $110 million Series C investment led by Sequoia and IVP—two of the world’s leading venture firms—in early 2020, less than 8 months after its Series B round due to strong customer traction. We’ve seen 347% customer growth in just one year, and now work with 1000+ of the most innovative brands like Coach, Urban Outfitters, CB2, PacSun, Lulus, Party City, and Jack in the Box. Attentive was founded in 2016 by the co-founders of TapCommerce, a mobile marketing platform that was acquired by Twitter in 2014.

We are seeking a Senior Product Marketing Manager that’s eager to help shape the future of business to consumer communication. In this role you’ll have the opportunity to work cross-functionally with Product Management, Marketing, Sales and Client Strategy to drive the growth of our platform. This is a high-impact, strategic role that will help position Attentive as the leader in the mobile messaging space.

You @ Attentive:

Develop and execute go-to-market plans for the Attentive platform, all while playing the lead role in defining messaging/positioning and enablement activities across the company

Gather and distill feedback from clients and partners about our current product suite and identify new market opportunities, serving as the voice of the customer to our Product and Engineering teams

Equip our sales teams to position our product suite effectively, fueling the growth of our platformDefine, monitor, and maintain Attentive’s competitive position within the mobile messaging industry.

Conduct deep dives on key mobile messaging competitors and adjacent solutions to help accelerate our product development and innovation.

Lead the development of high-quality marketing and training content--specifically for our website, customer-facing helpsite, blog, and moreE

vangelize our products and solutions with internal stakeholders, clients, industry analysts, and public media.

What We're Looking For:

B.A. or B.S. degree and 5+ years working in product marketing and/or strategy consulting

Experience working for a B2B SaaS-based technology startup

Passion for performing marketing research and keeping up to date on industry trends

Deep knowledge of CRM (e.g., Salesforce) and marketing tools (e.g. Pardot/Hubspot)

Considerable experience influencing cross-functional stakeholders at a variety of levels 

Significant experience with the product feedback loop process, including capturing product feedback from customers and summarizing usage trends to inform product decisions

Outstanding communication skills, organizational skills, attention to detail, and the ability to balance multiple tasks and projects simultaneously, with an eye for prioritization

Benefits & Perks:

Robust health benefits packages including access to a 401k and various medical, dental and vision plans, and $100/month fitness reimbursement

Full support for remote work during COVID-19

Daily lunch delivery credit and other goodies sent to home

Regular company-wide social events (even virtually!)

Generous annual education stipend toward job-related external learning opportunities

An extremely enthusiastic team that appreciates collaboration.