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Congratulations, Innovid!
Yoav Shaked
Yoav Shaked

When I was 13 years old, I moved with my family to Chicago for a year. It was a memorable and difficult experience.

My parents wanted to stay, but my sister and I struggled with the transition, and we moved back after a year.

I am interested in healthcare opportunities that address real pain and translate into significant market opportunities.

Much later on in life when I was in negotiations to sell my company, I made the decision to relocate my family to San Diego. The deal wouldn’t have gone through if I hadn’t made the move.

As an entrepreneur you are frequently suffering: it’s hard to raise money, your clinical trial didn’t go well or the product isn’t working. Until the moment you sell the company, make a fortune and are happy with the product, you suffer.

I like building. I like making things with my hands. I created my own patents which became the next companies I founded.

I am a guy who needs action. I need to make the environment around me active and exciting. I can’t wait around for things to happen.

I drove to Hadassah Hospital at 4am to get to a POC trial and had a minor car crash on the way because I was so excited. I still made it to the meeting.

Once you develop a product that solves a real clinical need, there is a higher probability of success.

When you are treating patients, you put aside money, you don’t care about anything but the patient.

I learned a lot from Dr Ron Solar, an engineer I worked with who previously ran five start-ups. I admired his optimism even during life or death situations. He always saw the glass half full.

I remember the first time as a founder, a technology we had developed helped restore blood flow to a patient’s leg which otherwise would have required amputation. It was a wonderful moment because it was the main objective of our company innovation.

A founder should know I am here to assist him whenever he needs me. I am not here to take over his company. I did not have this resource when I was a CEO.

My primary expectation is to make sure there is a CEO in place that can manage a company with the personality and skills to make decisions.

Israelis have chutzpa. We think we are the A-team and are eager and restless but we also have to understand the rules and not think we know better.

Usually the U.S. is our primary market. We need to understand their culture and adapt ourselves to their behavior in order to be successful.

I think healthcare will change dramatically over the next ten years. The ability to manage and share data will make it more efficient and accessible globally.