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Social image editing app and creative community

Product Marketing Specialist
Moscow, RU
Job Description / Skills Required

PicsArt is seeking a Product Marketing Specialist in the Moscow office to execute Marketing & Content activities for our 7-million Russian-speaking users. This is a specialist position with exposure to various areas of a fast-paced, consumer-facing tech startup. The ideal candidate has passion for creative products and campaign approach.

  • Plan and schedule lifecycle marketing campaigns: in-app pushes, modals, triggered and campaign emails;
  • Plan and schedule in-app content: editing tutorials, hashtags, templates, banners;
  • Own PicsArt Russia’ blog content plan & production; 
  • Collect insights on product campaigns and content to share with global teams;
  • Track photo/video apps and overall mobile industry activities;
  • Ensure the consistency of PicsArt Russia tone-of-voice after localization;
  • Provide visuals & copy to the global user acquisition team;  
  • Be in charge of contract documents with suppliers.
Required Qualifications:
  • Advanced English and excellent command of Russian; 
  • Understanding key principles of SEO (Search Engine Optimization), ASO (Search Engine Optimization), and User Acquisition;
  •  Experience with contracts and closing documents with suppliers is a plus;
  • Good analytical skills or Experience working with data and dashboards is a plus;
  • Trend listening and trend watching;
  •  Understanding of tone-of-voice and copywriting;
  • Exceptional attention to detail and not afraid of routine work;
  • Excellent time management, work ethic, and team collaboration skills in remote team setup.
What we seek and value most in our candidates 
Professionalism in both soft and hard skills; motivation to grow, learn and share, positive attitude, flexibility, transparency, ownership and the most important - passion and commitment.  
PicsArt is proud to be an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. We are committed to providing reasonable accommodation to employees who have protected disabilities consistent with local law. 
PicsArt, Inc. is an E-Verify Employer. Please click here for the E-Verify Poster in English or Spanish. For information regarding your Right To Work, please click here for English or Spanish.
PicsArt is the world’s #1 creative platform and social editing app that’s leading the visual storytelling revolution. With more than 150 million monthly active creators, the PicsArt community creates, remixes and shares nearly 1 billion images every month. The company has amassed one of the largest open-source collections of content in the world, including free-to-edit photos, stickers and more. PicsArt is available in 30 languages for free and as a subscription on iOS, Android and Windows devices. Headquartered in San Francisco with offices in Yerevan, Armenia, Moscow, Beijing, Tokyo, and Los Angeles, PicsArt is backed by Sequoia Capital, DCM Ventures, Insight Venture Partners, and Siguler Guff and Company.
The #14 most downloaded app of 2019 
PicsArt has worked with big brands such as Taylor Swift, Will Smith, Kim Kardashian, Gwen Stefani, DJ Snake, Maroon 5 and Meghan Trainor on community challenges that generate tens of millions of organic, fan-generated impressions and shares on social media. We need smart, passionate people to help us reach our first billion creators!