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Social image editing app and creative community

Sr. Manager, Product Marketing
San Francisco, CA, US
Job Description / Skills Required

PicsArt is seeking a Sr. Manager, Product Marketing to join our fast-paced Product Marketing Team. We’re looking for a versatile marketer to drive product marketing planning and execution. This person is a collaborative project manager with strong experience on web and mobile platforms. The ideal candidate is a data-driven marketer and project manager. They’re able to both ideate new campaigns and analyze their efficacy, all with the end goal of helping grow product adoption, engagement, retention and monetization. 

This is a rare opportunity to join an extremely fast-paced and dynamic global consumer tech company. PicsArt is the world’s #1 creative platform and social editing app with more than 150M monthly active creators and an install base of more than 1 billion! This position is exempt and can be based in San Francisco, Los Angeles, or New York City and reports to the Sr. Director of Product & Lifecycle Marketing.


  • Develop global product marketing plans and strategy for PicsArt’s mobile and web products

  • Build strong relationships with product, larger marketing team and other stakeholders to foster more strategic planning 

  • Work with channel owners (push, email, social), etc. to ensure plans are executed on time and without error 

  • Use data and consumer insights to draft product messaging that uniquely addresses user needs for consumers and prosumers 

  • Own platform partner promotions (Apple, Google, Windows) & business development marketing partnership plans (celebrities, brand & btob) 

  • Work closely with our in-house country managers to identify opportunities for international product marketing initiatives


  • 8 to 10 years of product marketing experience at a major tech brand 

  • 2 to 3 years of experience managing and building a team

  • Ability to work and excel within a matrixed organization and thrive in a fast-paced, ever-changing, collaborative team environment

  • Outstanding communication skills, both written and verbal, ability to communicate with stakeholders, marketing team and users

  • Flexibility with schedule to attend regular meetings with teams across the globe in different timezones 

  • Bachelor’s Degree in marketing, economics, or business related field 

What we seek and value most in our candidates 

Professionalism in both soft and hard skills; motivation to grow, learn and share, positive attitude, flexibility, transparency, ownership and the most important - passion and commitment.  


PicsArt is proud to be an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. We are committed to providing reasonable accommodation to employees who have protected disabilities consistent with local law. 


PicsArt, Inc. is an E-Verify Employer. Please click here for the E-Verify Poster in English or Spanish. For information regarding your Right To Work, please click here for English or Spanish.



PicsArt is the world’s #1 creative platform and social editing app that’s leading the visual storytelling revolution. With more than 150 million monthly active creators, the PicsArt community creates, remixes and shares nearly 1 billion images every month. The company has amassed one of the largest open-source collections of content in the world, including free-to-edit photos, stickers and more. PicsArt is available in 30 languages for free and as a subscription on iOS, Android and Windows devices. Headquartered in San Francisco with offices in Yerevan, Armenia, Moscow, Beijing, Tokyo, and Los Angeles, PicsArt is backed by Sequoia Capital, DCM Ventures, Insight Venture Partners, and Siguler Guff and Company.


The #14 most downloaded app of 2019 

PicsArt has worked with big brands such as Taylor Swift, Will Smith, Kim Kardashian, Gwen Stefani, DJ Snake, Maroon 5 and Meghan Trainor on community challenges that generate tens of millions of organic, fan-generated impressions and shares on social media. We need smart, passionate people to help us reach our first billion creators!