The world's social network for athletes.
Strava is the Swedish word for “strive,” which epitomizes our attitude and ambition: we’re a passionate community, committed to our athletes, each other, and our business. The Strava team is unified in our mission to build the most engaged community of athletes in the world. We're onto something big, millions use Strava daily, with tens of thousands more joining every day, and we’re only getting started! See Strava’s impact on world here.
About the role:
Growth at Strava is focused on adding and retaining healthy users to our fast growing network. Within Growth there are three sub-teams: Acquisition, Activation, and Re-engagement. Your role is to lead product definition and execution for a small team focused on Re-engagement, leveraging emails and notifications to connect and reconnect our athletes to the core value of Strava. As this team is relatively new with a broad mandate, you’ll have a big area within which to direct experimentation and learning around the tens of millions of communications we send daily. There’s tremendous opportunity for this role and small team to have a huge impact on our business in 2018 and beyond.
Partner closely with engineers and engineering managers to run an efficient development process.
Partner closely with analysts to both instrument and understand impact of communications as well as discovering new opportunities.
Design and manage a structured experimentation process that allows us to rapidly test and iterate new ideas.
Work with User Research to conduct primary research on would-be and existing Strava users to gather insights and develop plans.
Identify opportunities throughout the user journey to improve retention of new and existing cohorts.
Own the product vision for notifications and emails, and be a thought leader and evangelist within Strava on the topic.
Our ideal candidate will have:
4+ years of relevant experience
Experience working on mobile products
BS/MS in math, statistics, computer science, or equivalent experience
Proficient with SQL, A/B testing methodology and practice
“Strong opinions loosely held” - you’re a leader with a vision that you’re constantly testing
Nice to haves:
Strength as an analyst
Experience in notifications and emails
Experience in growth analytics (e.g. onboarding funnels, retention, winback strategies, etc.)
Experience with growth marketing technical stack (e.g. Adjust, Branch, Segment)
Backed by Sequoia Capital, Madrone Partners and Jackson Square Ventures, Strava is expanding in order to exceed the needs of our growing community of global athletes. By joining our team, you will help push Strava forward in fresh, innovative ways. You will engage in interesting and challenging work that will improve the lives of our athletes every day. And in the same way that Strava is deeply committed to unlocking the potential of our athletes, we are dedicated to providing a world-class workplace where our employees can grow and thrive. Join us!